Cloudastructure: Facial Recognition, AI, Machine Learning for Cloud-based Video Surveillance. | Wefunder
I was running a venture backed company in San Francisco in the dot-com boom. We got ripped off, went to see the video and ... it was gone. Someone had unplugged the on-premises system, it wasn't monitored, nothing in the cloud, and we thought this was an old model back then. Now it's ancient but is still the standard
Even though video surveillance is a 10-figure industry, manned guarding is still three times as large as video surveillance. What if you could make the camera systems smart enough to do things even human guards can't do?
The guard at the front desk is doing two basic things:1) does your face match your badge? (or did someone steal your badge and is badging in as you right now), and2) when you badge in, is someone "tailgating" in behind you?We are working on doing that on not just the front door, but the side doors, back doors, document rooms, server closets... all the doors. 24/7. Computers never sleep
First we ship all the video to our Cloud, even this is hard because of bandwidth and other technical challenges, but we do it. Once the video is with us, however, we have a unique advantage over all on-premises solutions -- we can run it all through large GPU's (Graphics Processing Units, faster than CPU's at handling video) running Machine Learning software that can start to see across 100's or 1,000's of cameras better than any single human can
Next we index all the objects and faces in the video, much like how Google indexed the web. This means you can search through all your videos by tag: person, animal, vehicle, etc. and even individual faces -- just like you can search the web
Then, when we detect a person, we see if we can detect a face. If we can, we run that through a face recognition system. Now you can search be person/name/face. This is our current state of development. We have a 1.0 door system that we are going to upgrade to our 2.0 and then, once integrated, we will be able to out-guard the human guards
Your RFID badge can be copied easily— from only a few feet away. Watch us do it here
Think that's bad? When our CEO was at Google in 2015 they had the "Tailgator". It was some poor guy dressed up in an alligator suit. When you badged in, he would try to "tail gate" in behind you, without a badge. Dressed as a ridiculous alligator. At the all-hands meetings every Friday they'd roll the video of who let the Tailgator in that week. This is one of the most technologically advanced companies on the planet using alligator suits to try to improve their security
Wouldn't it be better if , when you let someone in behind you, that you just got an e-mail a minute later saying "Here is the video clip of you letting in someone without their badge. Please click here to acknowledge receipt of our security policy". That would change more behavior in a week than an army of Tailgators
Every company used to have an IT closet full of servers. Those servers have been moving to the cloud, and making each of these new SaaS providers billions of dollars in the process. Every building of every company has two servers still left in that closet: access control and video surveillance. Cloudastructure is moving these last two to the cloud. Once the data is in the cloud, we can perform our AI functions
We've gotten to $10,000 monthly recurring revenue. We not only have a low churn rate at less than 5%, but we’re also gaining many new customers thanks to referrals. We're at about 30 customers now
It's hard for a small company to engage with big ones. That's why we applied, and were happy to be accepted, to . They invested $300k in us and put us into Big Company sales mode.Upward Hartford They have a large number of corporate partners (graphic below) they set us up with. We've deployed with two of "smaller" ones and are working on some of the larger ones now. The program wraps up end of October but we'll still be working our new found contacts into 2020. Big companies aren't fast, but they represent a huge opportunity
Upward Hartford partners
We found that we can compete with the incumbents by pricing by the door and camera per year. We make more recurring revenue than they do while still providing a lower TCO (Total Cost of Ownership) to our customers. However, we believe our higher level AI features will allow us to achieve security guard level pricing -- which is much higher than what we charge now. We intend to benefit from this price elasticity
The Cloudastructure hardware utilizes state of the art technology, delivered at a very competitive price that beats the industry standards and comes with zero maintenance or replacement costs with a lifetime warranty. Cloudastructure solution centralizes the management of access control with video monitoring and allows customers to scale geographically to multiple locations
We did , where we raised $380k -- making us a top 10% deal on that platform. We're here on Wefunder to hit our $1.07M SEC cap. If that goes as expected, we'd like to roll into a Reg A (pending SEC approval, of course). Building Enterprise services, competing with billion dollar incumbents, and selling to large companies all take some growth capital. our first Reg CF on Republic
We have a new go to market plan with the Upward Accelerator. We are in a good position to raise money on Wefunder. We think we're going to do great things -- we'd love for you to be part of it
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