tinyB chocolate: Brazilian chocolate truffles, sweet experiences | Wefunder
tinyB unleashes chocolate's superpower by creating fun, delicious experiences that bring people together. Our corporate team building events have enabled us to grow 120% in the first half of 2019 vs the same period of 2018 and provide us with over 65% margins today. We're poised to feed a rich market that's hungry for unique experiences
Who doesn’t love chocolate? Especially when the delectable confections are hand-made with premium chocolate paired with unique flavors, spices and toppings? Meet “Brigaderos,” Brazilian truffles to die for! tinyB specializes in hand-crafting these delicious little chocolate gems
tinyB was founded by Renata and Andrei Stoica. Growing up in Brazil, Renata loved helping her mother make brigadeiros for birthdays, holidays and other special occasions. They became known throughout their community for making the best brigadeiros in the area and one by one, orders from their family and friends kept coming in
Now living in San Francisco with her husband Andrei, Renata wanted to bring the chocolate confections she and her grandmother were known for in Brazil to consumers in the U.S. Thus,tinyB was created!
Today tinyB’s are still made by hand, from a family recipe and the best local ingredients and gifts are available from our online store
Our online store offers gifts for both consumers and as part of a business gifting services
We are seeking investors and raising funds to expand all aspects of our business
Chocolate has a superpower: it brings us back to the uncomplicated joy of childhood and the decadence of indulgence. It makes us smile, and when we smile together, we become closer
At tinyB team building events, guests come together for a fun-filled experience that motivates people to work together, develop their strengths and address any weakness. Our events encourage collaboration rather than competition and we've hosted over 100 events to date - and counting!
Participants put on gloves, choose from a selection of chocolate centers, roll them in one of many toppings and... they've just made their first brigaderio! We talk about the brigadeiro's cultural background, ingredients, popular flavors and we encourage guests to have fun and experiment
Guests have the most fun with our Chocolate Challenge, a friendly competition at the end of the event for the best looking brigadeiro. Teams have the opportunity to come up with a compelling pitch and ‘sell’ why their brigadeiros should be chosen. The pitches are often hilarious and everyone has a great time! How much so? Check out some heartfelt testimonials and reviews below!
We have executed close to 100 events and all our feedback has been very positive.“Yesterday’s event was fabulous! Everyone loved it.” - TJ Locke, Cisco “The event was fantastic! Everyone had a lot of fun and the chocolates are amazing. Keep doing what you're doing.” - Jennifer Hooper, Google Our team had SO much fun! Super easy to set up and the team running it was GREAT!- Cora Fowler, Google "The team had an absolute blast!!" - Chiao Yen, Manger, Twitter “A humongous hit.” - Nuna Atajda, Twitter “… it just blew us away. I’ve been running events for 8 years and I was immensely impressed.” - Annie Wu, Postmates "I’ve never smiled so much with this group." - Jennifer Walker, Delphix "I received soooo many compliments for the event." - Manon Roy, Synopsys
Our Yelp and Google reviews as of August, 2019:
Our target clients are Executive Administrator (EA's) in top high tech or biotech companies in the San Francisco Bay Area. They use team-building events to retain employees in a tight labor market
We estimate there are over 7,000 such decision makers in this area, each supporting an average of 50 employees. Each EA plans an average of 2 team building events and one holiday party per year. We estimate that the spend per employee per year is $200, which is a total addressable market of $70M per year
Adjacent markets increase our market opportunity substantially (see "Expansion" below)
tinyB’s financial picture is extremely bright as evidenced by the following facts:
As of Q2 2019 tinyB’s revenues have grown 120% over the same period in 2018.Rapid Growth
Silicon Valley’s largest, wealthiest companies have a need for employee events. We estimate that we’ve addressed less than 1% of the overall market.A large local market
Our gross margins today are 65% and we are confident they will rise above 70% once we hire full-time staff.High margins
We have developed a way for our prospects to have a first hand experience of tinyB for a small fraction of a typical business-to-business sale.Low cost of sales
Clients, employees and the media like to be involved with a company that's fun, which makes it easier to sell, hire and spread the word.It’s fun!
As mentioned above, our core market today is Executive Administrators in the top 150 tech and biotech companies in the Bay Area. We estimate that we have served less than 1% of this market
We will expand tinyB in several ways:
Each of these new approaches will increase our revenue potential substantially. As an added benefit, selling to Marketing teams will diversify our risk since we will be a marketing expense, rather than an employee benefit
Our goal for 2020 is 100% growth, and 75% growth over the following 3 years
We are currently ahead of our target! As of the end of Q2 of 2019, our revenue is up 120% from the same period in 2018
We want to attain break-even by the end of 2020 and generate over $7,000,000 in revenue with EBITDA (net profits) margin of over 45% by the end of 2023. High net margins are within reach for tinyB because gross margins are 65% now, and are projected to be over 70% once we hire full-time staff in 2020
Our goal is to build a highly profitable, high growth business and position it for acquisition in five years for $25MM or more
We aim to return 10x to our current investors, with a minimum of 5x. However, returns are not guaranteed
A Highly Successful Comparable Company
Paint Nite, an event company which sells mainly to women, attained a 3-year growth of 1,970% and $65,000,000 in revenues. Their profile is similar in many ways:
It is interesting to note that their event has not changed substantially over the years
Future Valuation
We engaged Stout, a national firm focused on company valuation, to analyze our potential future value in 5 years. For details on Stout, please see their website: www.stout.com
NOTE: The following is for corporate research purposes and should not be construed as investment advice
We asked Bryce Geyer, a Managing Director, to estimate the value of tinyB 4 1/2 years from now, at the end of 2023, using our projections as a starting point
The details of the analysis are in the Q&A, with attachments as references
The conclusion was that if we attain our projections, an investor in this round would see a 8.8x return on investment. If we fall short it would be 6x return and if we beat our targets, a 9.5x return
There’s no time like the present to invest in tinyB. Our revenue is quickly growing and there’s no end in sight. We invite you to join us in our exciting journey and get in on the ground floor of this amazing chocolate company. Thanks for your consideration
Wefunder means Wefunder Inc and its wholly owned subsidiaries: Wefunder Advisors LLC and Wefunder Portal LLC. This page is hosted by Wefunder Portal LLC
Wefunder Portal LLC is a member of the . Wefunder is risky. Don’t invest more than you can afford to lose. Financial Industry Regulatory Authority (FINRA) Investing on